Trama
We are consuming fashion at a rate never before seen on our planet. 100 billion garments are manufactured every year and the fashion industry continually tempts us to buy more with new ranges in the shops. But this so-called fast fashion is taking a toll on the environment. Clothes production can cause pollution and uses lots of precious natural resources, as well as creating mountains of waste that go to landfill. So what, if anything, is the fashion industry doing about this? Fashion lover Assefeh Barrat follows every stage of the production process - from cotton growers in the USA, to factory owners in Turkey and designers in the West to see who is leading the way in reducing fashion's environmental impact. And she asks consumers if they are really willing to change their fast fashion habits.